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WELCOME TO OUR NEW WEBSITE!

FIRST 20 VISITORS GET 30% OFF CODE: FIRST20

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LET YOUR HAIR TELL YOUR STORY

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15% OFF WITH PROMO CODE: PRESIDENT15

PRESIDENT'S DAY SALE!

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NEW LOOK?

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CODE: HAIRCARE20

20% OFF HAIRCARE

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MEET THE NEW

COMFY CURLER

NEW Comfy Curler + FREE Heat Resistant Glove

HSI Professional

NEW Comfy Curler + FREE Heat Resistant Glove

$ 199
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Products for:

CURLY HAIR

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PRODUCTS FOR:

DRY HAIR

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Products for:

FRIZZY HAIR

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BEST SELLERS

Hair Straightener 1" Black Ceramic Flat Iron HSI Professional + 2oz Thermal SprayHair Straightener 1" Black Ceramic Flat Iron HSI Professional + 2oz Thermal Spray

Hair Straightener 1" Black Ceramic Flat Iron HSI Professional + 2oz Thermal Spray

$ 49.99
Dryonizer 5500 TurboDryonizer 5500 Turbo

Dryonizer 5500 Turbo

$ 149.99
Thermal ProtectorThermal Protector

Thermal Protector

From $ 12
Groover Curler Master Kit - 10 piece setGroover Curler Master Kit - 10 piece set

Groover Curler Master Kit - 10 piece set

$ 349.99
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THE 10 BEST FLAT IRONS FOR HEALTHY HAIR

With adjustable temperature settings that go as low as 140 degrees (the coolest we've ever seen), it's ideal for anyone with super fine hair, or to smooth out the tiny frizzies around your hairline.

THIS $40 FLAT IRON IS A BESTSELLER ON AMAZON - JUST ASK THE 30,000 REVIEWERS WHO LOVE IT

"In love with this flat iron!" one reviewer said. "Even my hair stylist wanted to steal it. The packaging was elegant and detailed, I loved every aspect of it. I've had it for the last month and it's been nothing short of perfect, it even makes these amazing curls!"

THE BEST HAIR STRAIGHTENERS YOU CAN BUY

Not everyone is born with pin-straight hair, but even if your hair is super curly, a good hair straightener can give you the sleek look you crave. The HSI Professional hair straightener is an Amazon favorite, providing high-quality, professional results for all kinds of hair types at a budget-friendly price.

SPRING BREAK TRAVEL MUST-HAVES
WITH ROBBY LARIVIERE

Their Travel Styling Kit comes with a Glider Mini flat iron, Groover Mini curling iron, and Dryonizer Mini blowdryer to help you be prepared for any occasion.  These mini styling tools are lightweight and can fit easily in your suitcase without taking up precious cargo space!

MEGYN'S GOLDEN GOODIES

A month of giveaways, members of the Megyn Kelly TODAY studio audience each receive a Dryonizer 2200 ceramic blow dryer by HSI Professional. Go to TODAY.com/megyntoday to find out how you can win at home!

12 BEST HAIR STRAIGHTENERS FOR ALL HAIR TYPES

The HSI Professional Glider will magically transform your frizzy and dull hair. Gliding through your locks, it will leave it sleek and perfectly straight. 

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